Q. What is Internet Marketing? Is it different from Digital Marketing?

A. A website is the digital equivalent of a brick-and-mortar store. Just as you employ various techniques to market, promote and brand your products offline, the same goes for your online presence. Merely creating a website isn’t enough when there may be hundreds of similar sites vying for visitor attention. Internet marketing uses various techniques to market, promote and brand your products and services online. The different techniques G Web Pro applies to brand and promote your website, products and services are:

Digital Marketing:

Digital marketing is a holistic marketing approach that aims to engage users via different electronic devices and media. This includes computers and game consoles as well as mobile handheld devices like smartphones and tablets. This is also where email marketing, mobile apps, and social media marketing come into play.

Digital Marketing is a necessity to reach today’s customers. At G Web Pro, we provide digital marketing services, including online marketing, to take your business where customers are. Our proven digital marketing techniques engage and retain customers, while our successful digital marketing campaigns generate new leads to turn into new customers.

Q. Why does my business need online marketing/digital marketing?

A. The internet has made research simple, as has the advent of smartphones and social media. As mobile phones and tablets become omnipresent, the way we make decisions has also changed. Purchasing decisions in particular are influenced by social media, online customer reviews, and mobile and internet advertising.

Online marketing helps you instantly connect with your customers and, more importantly, reach them effectively. Conventional offline marketing techniques only reach a portion of potential customers. Online marketing is sure to take your business exactly where it needs to be – at your customers’ fingertips.

Q. What is SEO and why do I need it?

A. SEO (Search Engine Optimization) is a process for making your website rank on the front pages of search engines like Google, Bing and Yahoo. SEO is a dynamic process whose techniques are constantly evolving. If you are looking for an SEO services agency, G Web Pro makes sure to stay abreast of the latest techniques, and is constantly learning and developing our resources to stay ahead of the curve.

Remember: Most internet users don’t scroll beyond the first page of results, and SEO is the only way to get your site to rank.

Benefits of SEO:

  • You understand better what makes your customers tick.
  • A good SEO strategy allows you to stay ahead of your competition.
  • SEO is the only way for your customers to find you online.

Q. How do I know that my website is ranking?

A. At the end of a mutually agreed upon timeframe, we will send you a detailed report of how your website has ranked within that time, so you will know how our SEO strategies are working.

Q. How soon will my website’s rankings increase?

A. While some SEO companies may promise a top Google result within a month just to win a project, G Web Pro will deal with you honestly. Search engines are, after all, unpredictable. But with the right strategies, content, design, and on-page/off-page optimization, positive results should begin to show early on. We also emphasize Local Search so customers find you when looking for nearby businesses.

Q. I hear a lot about Social Media Marketing these days. What is it? And does my business need it too?

A. Social Media Marketing ensures a strong social media presence – an important aspect of business marketing these days. Small and large businesses alike need to leverage the power of social media to engage with their customers. A successful SMM strategy helps bring in customers and makes a positive impact on them.

Q. What is PPC and why does my business need it?

A. PPC (Pay Per Click) is a form of advertising your business online to attract only quality leads. The advertiser only pays when the customer clicks on their link, saving you money from your ad budget. PPC ensures quality visits to your site as those interested in your services and products are generally the ones to click on your advertisements. Businesses that use PPC generate quality traffic from these links to maximizes ROI.

Q. Why do I need a website?

A. A website guarantees your business’s global presence and ensures communication with customers worldwide. It showcases your brand, products, and services, while building your credibility. More than three billion people use the internet regularly, and a website is the perfect platform to showcase your offerings to the world.

Q. What is the advantage of a professionally-designed website?

A. A well designed website attracts and sustains the interest of your visitors while reducing your bounce rate.

At G Web Pro, we design websites with your target customer in mind. We consider your brand colours and business type, as well as user experience. A well-designed website should grab a visitor’s attention and communicate your message clearly within five seconds.

Our experienced web designers don’t just create a website. They also help establish sustainable communication with your visitor in those precious initial moments.

Q. What is User Experience when it comes to a website?

A. User Experience (UX) refers to enhancing a website’s ease of use by taking into account factors like navigability, page load times, search functioning, and the visual prominence of important information.
Our designers understand what works on a business website and what doesn’t, including factors that sustain visitor interest and help generate leads.

Our designs create fabulous UX and convert visitors into buyers.

Q. How do I ensure global reach for my website?

A. It’s simple. Talk to us! With a seasoned team of skilled designers and developers, G Web Pro is ready to help you reach a wider customer base and establish a sustainable online presence.

Q. What are Mobile Apps?

A. Mobile applications are software applications created to be downloaded onto mobile devices like smartphones and tablets. The Apple App Store, Google Play, Windows Store and Blackberry App World are portals from which users can download the apps, depending on their device’s operating system.

Q. Why does my business need a mobile app?

A. About two billion mobile users access the internet through their smartphones and other handheld devices, and mobile apps help them instantly connect with your business. They can book tickets, leave feedback, make purchases, or browse your products and services, amongst many other options.

At G Web Pro, we offer excellent mobile apps and responsive site development services to help you reach out to more customers – both existing and potential.

Q. How do I get a mobile app for my business?

A. It’s simple. Just call our mobile app developers and we will help you leverage mobile app marketing to increase your business ROI. Our expert developers can create apps for different platforms, including iOS, Android, Blackberry and Windows.

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