Author Archives: James

How to Create a Google My Business Post in 2018

It’s been nearly a year since Google has rolled out Google My Business (GMB) posts for users. Primarily meant for local business owners, it’s one of the most effective ways to connect with potential customers online. What’s great about it is that it presents any information you want to share with your audience in the business knowledge panel when a user searches your brand name. There Read More ...

10 Questions to Ask a Professional Web Designing Service Before Hiring Them

Anything connected to creativity can not have a fixed price. We all know that. But due to the lack of technical knowledge and the ways to market online, users are often charged with a high price. Even, there are instances when users end up with nothing remotely similar a piece they have asked for. So, if you have decided to take your business online, and are dealing with a web designer for the Read More ...

6 Free Pinterest Marketing Hacks for 2018

Pinterest though new compared to the other social media channels is very popular. According to a 2018 report by Omnicore, the social networking site has 175 million active users every month. For marketers, there’s a lot of opportunities that this platform presents if utilized properly. The advantages we will be focusing on in this post are keyword optimized boards, generating repins, insights Read More ...

Push Notifications Hold the Key to Boost Mobile Engagement

Mobile marketing has often played a crucial role in engaging diverse consumers worldwide. Mobile devices also represent a major part of digital media interaction, and hence it is imperative for mobile app developers and marketing professionals to deliver a cohesive and seamless touch-point throughout the experience. However, an app in itself cannot guarantee a win over mobile users. Most Read More ...

Google to Bring out a New Search Console in 2018

Google has announced on January 8th, that it will come up with a new Search Console. Only authorized users of Google Search Console will be allowed to access the features that the search engine giant has to offer. According to Google, the new search console reports add more transparency to Google’s indexing and help webmasters to take quick actions to issues related to their websites. Google Read More ...

How to Increase Facebook Page Likes Organically – A 2018 Style Guide.

There’s hardly any online business that doesn't have a Facebook presence. The reason being the huge number of Facebook users. According to a report of Statista, in the third quarter of 2017, Facebook had 2.07 billion monthly active users. Numbers like these are the reason why you should be striving to increase the amount of Facebook page likes your business’ has as fast as possible. Here’s Read More ...

8 Secret WordPress Features that Every Beginner Should Know

WordPress is known for its user-friendliness. You don’t need to have extensive technical coding skills to handle a WordPress Site. It comes with a lot of features, some of which are often overlooked. This post will show you how to use some amazing WordPress features that are very handy for beginners. 1. The Screen Options You may have seen the screen options several times after logging into Read More ...

Web Design Trends to Watch for in 2018

With the gradual advancement of the web technology and more customer-centric approaches in digital businesses, it has become necessary to stay updated about anything happening on digital media. When it’s about online success, there’s nothing more important than the design of your website. The New Year is just around the corner which means you’ll need to up your game to attract visitors. You Read More ...

5 Common Mistakes to Avoid When Creating a Google My Business Listing

With the evolving technologies of smart devices and the increasing number of local searches, it’s necessary to have your physical store stand out. And the easiest way to add authority to your local business is by getting it listed on Google My Business. But there are some optimization rules if you want it done properly. Let’s see what they are. Having Duplicate Business Name Some listings Read More ...

How to Optimize Your Business for Smart Devices

According to Google, more than 50% of search queries are now made on mobile devices. Users are more comfortable using mobile apps than surfing on desktops. This means mobiles should be the prime target for businesses interested in growth. Websites without mobile versions or poorly optimized for mobile devices will miss the opportunity to get a high level of audience engagement. They’ll also encounter Read More ...