Author Archives: James

Google to Bring out a New Search Console in 2018

Google has announced on January 8th, that it will come up with a new Search Console. Only authorized users of Google Search Console will be allowed to access the features that the search engine giant has to offer. According to Google, the new search console reports add more transparency to Google’s indexing and help webmasters to take quick actions to issues related to their websites. Google Read More ...

How to Increase Facebook Page Likes Organically – A 2018 Style Guide.

There’s hardly any online business that doesn't have a Facebook presence. The reason being the huge number of Facebook users. According to a report of Statista, in the third quarter of 2017, Facebook had 2.07 billion monthly active users. Numbers like these are the reason why you should be striving to increase the amount of Facebook page likes your business’ has as fast as possible. Here’s Read More ...

8 Secret WordPress Features that Every Beginner Should Know

WordPress is known for its user-friendliness. You don’t need to have extensive technical coding skills to handle a WordPress Site. It comes with a lot of features, some of which are often overlooked. This post will show you how to use some amazing WordPress features that are very handy for beginners. 1. The Screen Options You may have seen the screen options several times after logging into Read More ...

Web Design Trends to Watch for in 2018

With the gradual advancement of the web technology and more customer-centric approaches in digital businesses, it has become necessary to stay updated about anything happening on digital media. When it’s about online success, there’s nothing more important than the design of your website. The New Year is just around the corner which means you’ll need to up your game to attract visitors. You Read More ...

5 Common Mistakes to Avoid When Creating a Google My Business Listing

With the evolving technologies of smart devices and the increasing number of local searches, it’s necessary to have your physical store stand out. And the easiest way to add authority to your local business is by getting it listed on Google My Business. But there are some optimization rules if you want it done properly. Let’s see what they are. Having Duplicate Business Name Some listings Read More ...

How to Optimize Your Business for Smart Devices

According to Google, more than 50% of search queries are now made on mobile devices. Users are more comfortable using mobile apps than surfing on desktops. This means mobiles should be the prime target for businesses interested in growth. Websites without mobile versions or poorly optimized for mobile devices will miss the opportunity to get a high level of audience engagement. They’ll also encounter Read More ...

Why You Should Invest in Local Citations

The theory behind successful SEO has changed a lot in the past few years. Before, all that mattered was the quantity of links you had. Nowadays, effective SEO is built on getting quality backlinks to raise your ranking up in the SERPs. Therefore, you should focus on increasing the number of quality links and local citations. Getting listed in local directories, likely won’t give you a huge jump Read More ...

WordPress for eCommerce? Your Checkpoints before Launching Your Store

WordPress is the most popular CMS platform in the world. It’s vast selection of themes and easy-to-use admin panel have revolutionized the web world. Once regarded as a mere blogging tool, WordPress is now being used by big brands like CNN, BBC, TechCrunch, Mashable and many more. However, there is still a lot of debate regarding WordPress’s eligibility to run an eCommerce site. The answer will Read More ...

How to Do Keyword Research in Effective Way in 2017

If you’re involved in digital marketing, then you know how fast online move. What’s popular today isn’t so tomorrow. You need to be constantly updating your skills and at the latest content trends to stay ahead of the competition. With that in mind, let’s look at 2017 best practice for keyword research. Basically, there are two types of keywords. Some are meant for earning more business Read More ...

5 Tools You Should Be Acquainted with before Beginning SEO

Do you know why marketers promote their brand through SEO? It’s because it helps you reach more potential customers quickly. It also provides you with a huge amount of data to better guide your online marketing efforts. Whether you want to build a new online marketing plan, create a stronger customer base or target new customers, it’s the data that SEO tools provide that you must rely on. It’s Read More ...