Monthly Archives: April 2017

5 Tools You Should Be Acquainted with before Beginning SEO

Do you know why marketers promote their brand through SEO? It’s because it helps you reach more potential customers quickly. It also provides you with a huge amount of data to better guide your online marketing efforts. Whether you want to build a new online marketing plan, create a stronger customer base or target new customers, it’s the data that SEO tools provide that you must rely on. It’s Read More ...

6 Step – Process to Marketing Your Photographs Online

  Are your photographs getting the attention they deserve? If you’re pursuing your passion for photography, then the avenue for success is digital. There are various ways to promote your snaps online. Social media channels and image sharing websites are effective ways to spread your creativity. For a more professional approach, you need to have a website visible in the SERP (Search Engine Read More ...

ToFu, MoFu & BoFu – Use the Right Content to Optimize Conversion Rate

Customers usually weigh several factors before they make a buying decision. It’s not like they’ll see your advertising and instantly make a purchase. To have them make the jump from initial interest to purchase, you’ll need to understand the three stages of the sales funnel (ToFu, BoFu and MoFu). Let’s learn how to create content for these inbound marketing stages and optimize the conversion Read More ...

Remarketing or Retargeting — Which is the Better Option?

There are many reasons behind the growing interest in digital marketing. It’s sometimes the cheapest marketing solution or the most effective way to reach a large audience. The other, arguably more important advantage it provides, is the level of visibility afforded throughout your marketing campaigns. Minute details regarding your website and its users’ online activity (not only a user’s Read More ...